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What if I invest in creating this online course but it doesn’t sell?

Ahhhh, that old chestnut! Are you sitting on an idea that involves creating an online course, coaching product or service,...
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The True Cost of Systemising and Selling Your Expertise

A case study to help you create realistic goals and expectations when planning your next promotion. One strategy for selling...
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How to get your learning content out of your head and into a well structured learning experience

Do you know how to transform your content into the perfect group learning experience? Have you GOT a BUCKETLOAD of...
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How to create flipped and blended learning experiences

One of the most common questions I get is around how to create an online version of a solid face...
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8 Stages to Selling Online Learning Content – the Unspoken Reality

The truth behind what it takes to create, deliver and sell online learning content. There are 8 clear stages you...
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What you need to know before converting your face-to-face product into a successful online learning experience

If you’re an organisation, practitioner or a subject matter expert in your field, there’s a fair chance you have a...
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What to consider before digitalising your learning content

More and more so, organisations and professionals are seeing the benefits of digitalising their learning content and intellectual property (IP)...
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Online courses don’t sell unless they come with support – so what are your options?

Times have changed. 5 years ago, you could put your knowledge into a series of lessons, upload them into an...
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What doing a jigsaw and running a small business have in common

Last weekend I took some time off to visit a friend and somehow ended up engrossed in a jigsaw puzzle #therapy I...
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Why personalised service is the ‘new black’

Let me tell you why personalised service is the 'new black'. Yes, I've got a story for you (how unlike...
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How to create a ‘passive’ income without an e-Course

An honest conversation with Ellen Ercolini, about why e-Courses aren't the holy grail if you want to create a passive...
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12 points to consider BEFORE you create content

Warning, this is a long post, but here’s the thing. If you don’t have 5 minutes to read these 12...
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