1:1 Coaching:
Leverage Your Book into a Learning Product Ecosystem
1:1 Coaching:
Leverage
Your Book into a Learning Product Ecosystem
If you’ve written a book but it isn’t leading to the opportunities you expected, you’ll likely resonate with these common struggles:
- You’ve shared your book with the right people… and then it sort of stops there.
- You know your book contains a mountain of valuable IP, but you’re not sure how to turn it into content, offers, or income without making it messy.
- You’re stuck between two extremes: posting “buy my book” feels awkward, and trying to create courses/workshops from scratch feels overwhelming.
- You suspect you’re sitting on a gold mine — blogs, podcasts, workshops, programs, online courses — but you don’t know where to dig first.
A way forward is possible — and the solutions aren’t as complicated as you might think.
This coaching program is ideal for thought leaders who already have a book and want to leverage it into a learning product ecosystem: diagnostic tools, articles, presentations, keynotes, workshops, programs, and scalable learning experiences built from what’s already inside your pages.
1:1 Coaching program: Leverage your book into a learning product ecosystem
How many ways can you leverage your book? More than you think...
Writing a book is a huge achievement. But a book is also something else: a ready-made body of intellectual property, a point of view, and often a framework your audience wants help applying.
Maria will show you how to extract what’s already in your book and shape it into learning products that fit different client types — from bite-sized content through to workshops, programs, and scalable offerings.
You’ll explore what to pull out, what to expand, and how to connect it all so your book becomes the centre of an ecosystem (not a one-off project).
Do you need this coaching program?
If you’ve been thinking, “I know there’s more I could be doing with this book… I’m just not sure what to build first,” this workshop is for you. It’s ideal if you want your book to do more than build credibility — you want it to spark conversations, attract clients, and lead to learning experiences people can actually buy into.
You’ll leave with clarity on your target audience, which learning products suit them best, and a straightforward way to turn chapters, concepts, and frameworks into aligned offers — without guessing or leaving value trapped inside the book.
"When it is obvious that the goals cannot be reached, don't adjust the goals, adjust the action steps."
Confucius
What can you expect from this program?
You’ll learn how to identify the most valuable “extractable” elements in your book (topics, frameworks, tools, stories, models) and translate them into learning products and content that fit your audience. After working together, you’ll have more clarity about who you’re serving, what they actually need, and which products to build first—so you stop guessing and start building a coherent ecosystem.
Yes. You’ll identify which products make sense for your goals and audience (e.g., talks, workshops, cohorts, online courses, facilitation guides, licensing, etc.) and map how they connect—so you’re building an ecosystem, not a scattered menu.
Yes. The program can be tailored to your book’s topic, your existing offers (if any), and the types of clients you want to attract—whether that’s organisations, individuals, or a mix. It can also be adjusted based on where you are in the journey: newly published, back-catalogue book, or “book as cornerstone” of a bigger business.
Definitely. In fact, this program helps you organise “too much content” into a coherent framework, so your audience can understand the value and you can package it cleanly.
Ongoing support is available if you want help implementing the ecosystem after the program—such as refining your audience and positioning, shaping your offers, mapping your product ladder, or workshopping how specific chapters convert into programs, workshops, or content series.
Who is Maria?
Maria believes ‘Death by Powerpoint’, and ‘tick and flick’ style learning belongs firmly in the past. Her formal qualifications include a Master of International Relations (Norway), Master of Education (Australia), Cert IV TAA, Cert IV TESOL, CELTA, BA (Modern Languages) although where she really learnt about what makes a good learning experience, are her 18 overseas postings.
Maria weaves stories from these teaching and learning adventures into the training she provides which will help you create transformative learning experiences that engage, inspire and motivate learners to apply their new knowledge and skills immediately. Her areas of expertise include instructional design, curriculum & learning resource development, teacher training, project management, assessment & evaluation, and professional development.
Maria has more than 25 years international experience teaching, teacher training, developing curriculum and managing projects in Australia, Indonesia, Japan, the UAE, the UK, the US, Canada, Hong Kong, Fiji, Samoa, Tuvalu and Kiribati.
Apply Today
To apply for this coaching program, please complete the below Application Form.
Leverage Your Book into a Learning Product Ecosystem 1:1 Coaching Program: Application Form
In short, learning and education lights me up - and I would love to help you create that for your learners too.
In short, learning and education lights me up - and I would love to help you create that for your learners too.